Tripnaari

Tripnaari is a women-oriented travels and tours company, specialised in providing handcrafted travel services, covering various domestic and international destinations. Our goal was to redesign website to decrease bounce rate and to increase customer engagement, lead generation through social media marketing. We redesigned the website keeping in mind to give the visitors an instant glance of how Tripnaari is different from the competitors and creating an interactive tour page. On Social Media platforms we pushed more content focusing more on safe women travel and running contests to increase engagement boosted with paid ads to increase leads and reach. Key Statistics: 37% reduction in bounce rate on the website. 41% increase in engagement 209% increase in reach 323 Leads generated in 2 weeks for a single trip reaching 5x of targeted goal.